Mommy blogs are great . . . unless the blog happens to belong to your mom. Twin sisters Claire & Poppy are accidental social media stars thanks to Mom going viral when they were babies. Now, as teens, they’re expected to contribute by building their own brand. Attending a NY fashion week and receiving fan mail is a blast. Fending off internet trolls and would-be kidnappers? Not so much. Poppy embraces it. Claire hates it. Will anybody accept her as “just Claire”? And what should Claire do about Mom’s old journals? The handwritten entries definitely don’t sound like Mom’s perfect blog persona. Worse, one of them divulges a secret that leaves Claire wondering what else in her life might be nothing but a sham . . .
Echo Ridge is small-town America. Ellery’s never been there, but she’s heard all about it. Her aunt went missing there at age seventeen. And only five years ago, a homecoming queen put the town on the map when she was killed. Now Ellery has to move there to live with a grandmother she barely knows. The town is picture-perfect, but it’s hiding secrets. And before school even begins for Ellery, someone’s declared open season on homecoming, promising to make it as dangerous as it was five years ago. Then, almost as if to prove it, another girl goes missing. Ellery knows all about secrets. Her mother has them; her grandmother does too. And the longer she’s in Echo Ridge, the clearer it becomes that everyone there is hiding something. The thing is, secrets are dangerous–and most people aren’t good at keeping them. Which is why in Echo Ridge, it’s safest to keep your secrets to yourself.